Course Contents

The Concepts of Communication, Development and Development Communication. Paradigms of Development Communication. Development Journalism. Participatory Development Communication. Community Development. Issues in Development and Communication for Development. Roles of Communication in Development. Key Facts and Appellations of Development Communication. Understanding the Scope and Uses of Development Communication. Advocacy Journalism. Media for Development Communication. The Use of Interpersonal Channels for Development Communication. The Use of Print Media for Development Communication. The Use of Radio for Development Communication. The Use of Television and Video for Development Communication. The use of Folk-Media Media for Development Communication. The Use of New Media Technologies for Development Communication. Community Media in Development Communication. Theories and Models of Development Communication. Development Communication Related Theories. Diffusion of Innovation Theory. ACADA Model of Development Communication. P-Process Model. Research, Monitoring and Evaluation in Development Communication.